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Marketing For Accountants

Win new clients for your accountancy firm — without relying on referrals

LeadLaunch builds the full enquiry system for independent UK accountancy firms: a focused landing page, Google Ads aimed at the clients you actually want, and AI follow-up that keeps every enquiry warm — even in the middle of busy season.

  • Built around how accountants win clients: trust, fees and local search
  • Proven in accountancy — 12 qualified leads and £4k of new client revenue in month one for Taylor Accountancy
  • No long contracts. Transparent packages from £79/month. Cancel anytime
Prefer to talk first? Request a call Phone or video meeting — you choose.

Based in Nottingham, working with accountancy firms across the UK. Start with the free audit — your results arrive on screen and by email, so you can review everything in your own time before deciding anything.

Get your free Practice Visibility Audit

See in 60 seconds why local businesses find other firms on Google instead of yours. Results on screen, plus a copy by email — no call required.

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Rather talk it through? Request a scheduled call instead — phone or video, you choose.

12 Qualified leads in month one
33% Landing page conversion rate
£4k New client revenue in month one

Month-one results from our accountancy campaign for Taylor Accountancy. Read the full case study — real numbers, published openly.

Running your practice visibility audit…

Checking your details now.

  • Checking your website is reachable
  • Testing your secure connection (HTTPS)
  • Scanning your homepage for local search signals
  • Checking mobile-readiness signals
  • Looking for contact & enquiry elements
  • Compiling your prioritised action plan

Your Practice Visibility Audit

0 / 100

This score is based on automated checks of your website and the information you provided. It does not include Google ranking, review, or competitor data.

Website checks

    Recommended checks we couldn't run automatically

      Your prioritised action plan

        Want us to walk you through your results?

        Every audit includes an optional free 15-minute walkthrough. We'll go through your findings together, cover the Google Business Profile and review checks we couldn't run automatically, and show you what this looked like for Taylor Accountancy. You'll leave with a clear next step — whether you work with us or not.

        No pressure, no obligation. It's a results walkthrough, not a sales pitch — and you choose a phone call or video meeting when you book. Prefer email? Just reply to your results email.

        A copy of your results is on its way to your inbox.

        Good firms lose clients they never knew existed

        Most independent practices do excellent work — and stay invisible while it happens. Three things keep coming up when we talk to accountants.

        Referrals are real — and unpredictable

        Word of mouth brings your best clients, but it arrives on its own schedule. One quiet quarter and the pipeline you don't control becomes a pipeline you worry about. A measurable enquiry route doesn't replace referrals — it fills the gaps between them.

        MTD has started a client land-grab

        From April 2026, sole traders and landlords earning over £50k must keep digital records and file quarterly — the £30k band follows in 2027. Millions of taxpayers are picking an accountant right now, and they're picking from the firms they can find.

        "Accountant near me" goes to someone else

        When a local business owner searches for an accountant, they shortlist from page one of Google. If your firm isn't visible there — or the click lands on a page that doesn't convert — the enquiry quietly goes to a competitor. You never even know it happened.

        The maths accountants check before anyone else does

        You'd tell a client to judge any spend on payback, so judge us the same way. An average small-firm client is worth roughly £1,200–£2,500 a year in recurring fees — and good clients stay for years, not months.

        That means a single retained client can be worth £6,000–£15,000+ over their lifetime with your firm. A marketing system doesn't need to flood you with work to pay for itself — it needs to bring in the right client every month or two.

        That's the standard we hold ourselves to, and it's why everything we build is tracked: you'll see exactly which enquiries came in, where they came from, and what they cost.

        What one new client is worth

        • Typical annual fees per client £1,200–£2,500
        • Typical client retention 5+ years
        • Indicative lifetime value £6k–£15k+
        • Our packages start from £79/month

        Fee figures are indicative for small UK practices — your own averages may differ. We'll use your real numbers on a call, not ours.

        From invisible to enquiry-ready in three steps

        1

        Run your free audit

        Sixty seconds, no call required. You'll see exactly where your practice is losing visibility — on screen and in your inbox — with a prioritised plan: what to fix yourself and what's worth expert help.

        2

        We build your enquiry system

        A focused landing page written in your clients' language, Google Ads targeting the work you actually want, Google Business Profile guidance, and AI follow-up so no enquiry goes cold while you're heads-down in deadlines.

        3

        You watch measurable enquiries arrive

        Every enquiry is tracked to its source. You'll know what each lead cost and what it turned into — the same way you'd want a client to understand their own numbers. We optimise from real data, month after month.

        What this looked like for Taylor Accountancy

        Accountancy was the first industry we built a complete enquiry system for. Here's what happened in month one — real numbers, published openly.

        Taylor Accountancy on how LeadLaunch transformed their enquiries.

        Before LeadLaunch we did good work and waited for referrals. The new enquiry route gave us qualified leads, new client revenue and a return we could actually measure — from the very first month.
        Taylor Accountancy logo
        Taylor Accountancy Accountancy practice · LeadLaunch client

        Good service, inconsistent enquiry flow — fixed

        Taylor Accountancy did excellent work but relied on passive referrals, so new business arrived in unpredictable waves. We built a focused landing page, ran local Google Ads around real client intent, and connected a direct booking flow so interested prospects could act immediately.

        12 Qualified leads, month one
        33% Page conversion rate
        £4k New client revenue

        The result came from improving the whole enquiry path — page, ads, booking and follow-up working together — not from treating ads as a standalone fix. That's the same system we build for every accountancy firm we work with.

        Read the full case study

        An enquiry system built for accountancy firms

        Not generic marketing with your logo on it. Every piece is shaped around how accountancy clients search, compare and choose.

        Google Ads for the work you want

        Campaigns built around real client searches — limited company accounts, self assessment, MTD support — in the areas you serve. No wasted clicks on jobseekers or software hunters.

        A landing page in your clients' language

        A focused page that answers what prospective clients actually weigh up: fees, switching, deadlines and trust. Built to convert clicks into enquiries, not to win design awards.

        AI follow-up that never gets busy

        Enquiries get an instant, professional response and automatic nudges — so a lead that arrives during January self-assessment chaos doesn't quietly die in your inbox.

        Direct booking flow

        Interested prospects can book a call with you straight away instead of waiting for an email chain. Less friction means fewer lost enquiries between interest and conversation.

        Local visibility groundwork

        Google Business Profile guidance and local search basics, so your firm shows up properly when someone in your area searches for an accountant — with reviews working for you, not sitting unused.

        Tracking you'd sign off on

        Every enquiry tracked to its source, with clear reporting on what each lead cost. You'll judge the system on numbers, not anecdotes — exactly how you'd advise a client to.

        Transparent packages, no accountancy premium

        The same published pricing every LeadLaunch client gets. Choose a one-time setup, monthly Google Ads management, or the fuller growth system with tracking, follow-up and automation built in. No long contracts — cancel anytime.

        Foundation

        Starter Setup

        From £99 - £500

        One-time

        Best when your firm needs a website, landing page, or enquiry setup sorted before running ads.

        A simple setup package to give your practice a proper online base before spending money on ads.

        • New website or landing page build if needed
        • Website improvements to make your offer clearer
        • Mobile-friendly enquiry form, call button, and basic tracking to measure enquiries
        • WhatsApp, email, or booking link setup
        • Basic growth strategy for brand awareness and visibility
        • Google Business Profile guidance if needed

        A straightforward way to get the foundations in place before trying to scale traffic.

        Expansion

        Scale Growth System

        From £350/month

        For the fuller system

        Best when you want the full system working together: ads, website, tracking, follow-up, and automation.

        For firms ready to build a more complete growth system around Google Ads, follow-up, and ongoing optimisation.

        • Everything included in Growth
        • Ongoing landing page and website development
        • Follow-up AI automation for new enquiries
        • Custom made automation systems
        • Better tracking and monthly reporting
        • Support with offers, messaging, and conversion
        • Wider growth support as the campaign scales

        Built for firms that want more than ad management and need the rest of the enquiry system to keep up.

        Not sure which package fits your practice?

        Run the free audit first. We'll look at your website, current visibility and goals, then recommend the simplest option that makes sense — and if ads aren't worth running for your firm yet, we'll say that too.

        The questions accountants actually ask us

        We get most clients through referrals. Why advertise?

        Referrals are the best clients you'll ever get — and the least predictable. A marketing system doesn't replace referrals; it removes the quiet months between them. When someone in your area searches for an accountant, they choose from the firms they can find. Visibility simply puts you in that conversation.

        We're flat out with MTD. Is now the wrong time?

        MTD is exactly why now matters. From April 2026, sole traders and landlords over £50k must keep digital records and file quarterly — the £30k band follows in 2027. Millions of taxpayers are choosing an accountant to handle it, and they're choosing firms they can find. Being busy with the wrong clients isn't the same as winning the right ones.

        Do you actually understand accountancy firms?

        Accountancy was the first industry we built a complete enquiry system for. We understand recurring fees, busy season, and the difference between a £150 self-assessment client and a £2,500-a-year limited company client. Our accountancy case study — with real month-one numbers — is published openly on this site.

        Is there a contract or long-term agreement?

        No. There are no long-term contract agreements with us. Everything is kept straightforward, and if you ever want to stop, you can cancel at any time. Our main priority is to help your firm grow, not lock you into something that no longer makes sense.

        How quickly can we expect enquiries?

        It depends on your area, your fees and your starting point. In our first accountancy campaign, qualified enquiries arrived within the first month. We use the first month or so to gather real data and judge performance honestly — and if we don't think ads are worth running for your firm yet, we'll say so.

        What does it cost, and how does ad spend work?

        Our packages are published openly above — from a £99 one-time setup to the fuller growth system from £350/month. You pay your Google ad spend directly to Google, and we only charge for ad management once you've had time to see how things are performing after the first month or so.

        Accountants are the most sceptical buyers of marketing I've ever met — and rightly so. You've seen the cold emails promising "30 new clients a month" with nothing behind them. That's exactly why this page leads with a free audit instead of a sales call, publishes our real month-one case study numbers, and shows our pricing openly.

        Accountancy was the first industry LeadLaunch built a full enquiry system for, and it's the one we understand best. Run the audit, look at the numbers, and decide in your own time. If we don't think we can get your firm a return, we'll tell you that on the first call.

        LeadLaunch Solutions logo
        Harry Founder, LeadLaunch Solutions · Nottingham, UK

        Book a free 15-minute fit call

        No pitch deck, no pressure. We'll look at your firm's visibility together and tell you honestly whether this is worth doing. Pick any time that suits you.

        The booking calendar loads right here as you scroll — or open it in a new tab below.

        Open the booking calendar

        Prefer email first? Run the free practice audit and reply to your results email — or write to support@leadlaunchsolutions.co.uk.

        Get the audit. Then decide.

        Sixty seconds now shows you exactly where your practice is losing enquiries to other firms — on screen and in your inbox, with no call required. The land-grab for MTD clients is already underway. Make sure your firm is in it.

        Run my free practice audit